The Walt Disney Company has supplied information as part of 2022’s National Anti-Click-Through Rate Day. Its responses demonstrate which verification suppliers it uses as a media owner and what metrics it offers advertisers. Find out more here.
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with five business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media.
The UK is the largest of the 25 markets in which The Walt Disney Company operates across Europe, Middle East and Africa. Disney’s UK business headquarters are based in London and there are more than 2,600 employees in offices across the country.